Every part of an optical,
in one place.
Sales, stock, patients, prescriptions, lab jobs — the whole shop, built for the trade, not retrofitted to it.
Every workflow your shop runs,
already connected.
A sale at the counter updates stock, finance, and the patient record at the same moment. Start with what you need — the rest is waiting.
Point of Sale (POS)
Lightning-fast checkout with prescription tracking, multiple payment methods, and real-time inventory deduction.
- ✓ Barcode scanning
- ✓ Split payments
- ✓ Prescription linking
- ✓ Receipt printing
- ✓ Discount management
Inventory Management
Track every frame, lens, and accessory across all locations with automated reorder alerts.
- ✓ Multi-location stock
- ✓ Auto reorder alerts
- ✓ Batch tracking
- ✓ Expiry management
- ✓ Stock transfers
Prescription Management
Digital prescription records with patient history, lens recommendations, and follow-up reminders.
- ✓ Digital Rx records
- ✓ Patient history
- ✓ Lens matching
- ✓ Rx reminders
- ✓ Doctor integration
Customer CRM
Build lasting relationships with complete customer profiles, purchase history, and loyalty programs.
- ✓ 360° customer view
- ✓ Purchase history
- ✓ Loyalty points
- ✓ Birthday reminders
- ✓ SMS/Email campaigns
Frame Catalog
Comprehensive frame database with brand management, color variants, and price book integration.
- ✓ Brand management
- ✓ Color variants
- ✓ Size tracking
- ✓ Price books
- ✓ Image gallery
Lens Management
Full lens catalog with coating types, index options, and prescription fitting tools.
- ✓ Lens catalog
- ✓ Coating types
- ✓ Index options
- ✓ Fitting tools
- ✓ Lab integration
Purchase & Suppliers
Streamline procurement with purchase orders, supplier management, and GRN workflows.
- ✓ Purchase orders
- ✓ Supplier portal
- ✓ GRN processing
- ✓ Price comparison
- ✓ Payment tracking
Finance & Accounts
Complete accounting suite with VAT/GST compliance, ledgers, and financial reporting.
- ✓ Chart of accounts
- ✓ VAT/GST reports
- ✓ Bank reconciliation
- ✓ Expense tracking
- ✓ P&L statements
HR & Payroll
Manage your team with attendance tracking, leave management, and automated payroll processing.
- ✓ Attendance tracking
- ✓ Leave management
- ✓ Payroll automation
- ✓ Staff performance
- ✓ Commission tracking
Appointments
Online and in-store appointment scheduling with automated reminders and doctor allocation.
- ✓ Online booking
- ✓ SMS reminders
- ✓ Doctor allocation
- ✓ Walk-in queue
- ✓ Calendar view
Multi-Location
Manage unlimited branches from one dashboard with centralized reporting and stock transfers.
- ✓ Centralized control
- ✓ Branch reporting
- ✓ Stock transfers
- ✓ Role-based access
- ✓ Performance comparison
Reports & Analytics
Real-time dashboards and 50+ built-in reports covering sales, inventory, finance, and customers.
- ✓ 50+ report types
- ✓ Custom dashboards
- ✓ Export to Excel
- ✓ Scheduled reports
- ✓ KPI tracking
See What Your Team Will Actually Use
Clean, optical-specific interfaces designed for speed. Staff are fully productive within one day of training.
Real screens from Optician Dynamics, captured in a demo workspace. The patient and figures shown are sample data — no customer records appear here.
Optician Dynamics vs. the alternatives.
What optical stores in Pakistan & GCC are switching from — and why
Running a store locally? See how our optical software in Pakistan handles FBR digital invoicing and PKR pricing.
| Feature | 📋 Spreadsheets | ⚙️ Generic ERP | ✅ Optician Dynamics |
|---|---|---|---|
| Optical Rx management | ❌ Manual entry | ⚠️ Costly add-on | ✅ Built-in, zero re-entry |
| VAT / ZATCA compliance | ❌ Manual filing | ⚠️ Complex config | ✅ Auto-generated reports |
| Multi-location inventory | ❌ Error-prone sheets | ⚠️ Complex & slow | ✅ Real-time sync |
| POS + HR + Finance in one | ❌ Not possible | ⚠️ Separate modules | ✅ All in one platform |
| Urdu / Arabic interface | ❌ No | ❌ No | ✅ Native RTL support |
| Setup & go-live time | ⚠️ Ongoing setup | ❌ 3–6 months | ✅ Account same day |
| Data migration support | ❌ DIY | 💰 Paid extra | ✅ Included free |
| Monthly cost (1 location) | 💰 Hidden time costs | 💰 Rs. 20,000+/mo | ✅ Rs. 7,000/mo |
| JazzCash / EasyPaisa / Mada | ❌ Manual log only | ❌ No local gateways | ✅ Native integration |
| Go-live without IT team | ⚠️ Self-managed | ❌ Requires consultant | ✅ Team handles it for you |
* Based on publicly available pricing and features of commonly used alternatives in Pakistan & GCC optical retail.
Going deeper
How these modules apply to a real optical business, market by market.
All Modules Work Together
Unlike disconnected tools, every Optician Dynamics module shares the same database. One sale automatically flows through inventory, accounts, and CRM.
No credit card · Data migration included in setup