NewRun every branch as one — sales, stock, patients, prescriptions, in one placeSee how →

AI, end to end · by OBS

AI in every part of the optical workflow.

Not a chatbot bolted onto a feature list. AI in the chair with your staff, on the floor with your customer, and in the back office with you — one capability is live today, the rest on a dated roadmap. Status here is honest; nothing is marked live until it is.

For staff ● Live

Catalog Builder

Type a model number. The frame’s spec, brand, materials and image populate automatically — a thousand-SKU wall catalogued in an afternoon, not a month.

  • Model number → brand, collection, colour, size, material, starting price
  • Bulk-import a supplier sheet — de-duplicated on the way in
  • Barcode and shelf label printed from the same screen
app.opticiandynamics.com
Optician Dynamics AI Catalog Builder — model number auto-populates the frame spec sheet
For staff Q3 2026

Prescription OCR

Snap a photo of a handwritten Rx. Optician Dynamics extracts SPH, CYL, AXIS and ADD and writes it straight into the patient record — no re-keying, no transcription errors.

  • Reads handwritten and printed prescription pads
  • Per-eye fields validated before they hit the record
  • Always shows its work for the optometrist to confirm
Rolling out Q3 2026

Walkthrough at launch · on the roadmap, not a mockup

For staff Q3 2026

Frame Recommender

Face shape, prescription and purchase history in — three frame suggestions out, ranked by fit, margin and what is actually on the shelf today.

  • Suggests only frames you can sell now (stock-aware)
  • Balances customer fit against your margin
  • Learns the styles each branch actually moves
Rolling out Q3 2026

Walkthrough at launch · on the roadmap, not a mockup

For owners Q4 2026

Demand Forecast

“Reorder 12 of SKU 4421 in two weeks.” Predicts what sells next month from your local demographics, season and history — so cash is not tied up on the wrong shelf.

  • Per-branch, per-SKU reorder timing
  • Seasonality and local demographics built in
  • Flags slow stock before it ages
Rolling out Q4 2026

Walkthrough at launch · on the roadmap, not a mockup

For owners Q4 2026

Insights Co-pilot

Ask in plain language — “Why were Saturday sales down last week?” — and get a real answer, with the chart, not a dashboard you have to interrogate yourself.

  • Natural-language questions over your own data
  • Answers come with the supporting chart
  • No SQL, no BI seat, no analyst
app.opticiandynamics.com
Optician Dynamics branch dashboard the Insights Co-pilot reasons over
For patients Q4 2026

Re-engagement Writer

Drafts the “your Rx is 18 months old — time for a check-up” message in the patient’s language and your shop’s tone, ready for you to send on WhatsApp, SMS or email.

  • Writes in Urdu, Arabic or English
  • Matches your shop’s voice, not a generic template
  • You approve every message before it sends
Rolling out Q4 2026

Walkthrough at launch · on the roadmap, not a mockup

Privacy & data

Where your data goes — straight answers.

The questions a clinical and financial system has to answer before AI touches a record.

You choose the region — KSA, UAE, Frankfurt, London or Singapore. Data is encrypted in transit and at rest with daily encrypted backups. AI features send only the minimum needed for the task; nothing is shared across tenants.

See the live AI on your own catalogue.

Start a free trial and catalogue your frame wall with the Catalog Builder today — the rest ships on the roadmap above.